Analysis → It is the room, not the venue: every building, every room
It is the room, not the venue: every building, every room
The full drill-down the scroll can only sample — 49 buildings and 187 rooms, against the 19 buildings it has space for — plus the held-out test in full.
It is the room, not the venue
The league table above treats an operator as one thing. Inside a single building, rooms of the same size at the same price sell out nearly forty points apart — and the ranking holds up on a completely different set of shows.
Pleasance Courtyard is one operator at one address. Its Bunker One sells out 60.4% of its dates and its Below 22.8%. The two rooms hold 56 and 55 seats, average £13 a ticket, sit in the same building, and are 37.6 points apart. That gap is not an oddity of one venue: across the festival the median operator spans 36.7 points from its best room to its worst, against 38.3 points across the whole ranked operator table from Monkey Barrel down to Just The Tonic. Those two numbers are the same order, not equal: a max-minus-min over five to twenty-two rooms of 80–240 dates carries sampling noise the operator range does not, and shuffling the labels inside each chain — rooms kept, dates kept, only which room a date sits in randomised — still produces a median spread of 9.6 points (7.7 to 11.9 over 500 shuffles). The observed 36.7 is far clear of that floor, but roughly a quarter of it is floor. The room is a dimension of the same size as the venue chain the page has been publishing.
The obvious objection is that a room is just where the good shows get put. So rank every room on a random half of the shows that played it, and score it on the other, disjoint half — ranked inside its own operator, so a good chain cannot masquerade as a good room.
| Held-out dates in… | Rooms | Dates | Sold out |
|---|---|---|---|
| Their operator’s better half of rooms | 114 | 7,096 | 18.67% |
| Their operator’s worse half of rooms | 114 | 7,177 | 12.83% |
| Gap | — | — | +5.84pp |
A +5.84-point gap on shows the ranking never saw, with a 95% interval of +3.01 to +8.79 resampling SHOWS rather than dates — dates inside one show are not independent and a date-level interval here would be about half the width it should be. Repeating the whole split ten times gives a mean gap of +5.26pp and it never changes sign. This is the one table on the page built on a random split; the split is seeded, so a refresh that moves this number means the data moved.
In full
The material the scroll has no room for.
The findings page draws the readable cut of this chart: buildings with at least 4 measurable rooms, which is 19 buildings and 129 rooms. It is a sample of the finding, not the finding. Drop that one threshold — keep every per-room floor exactly where it was — and the same query returns 49 buildings and 187 rooms, 30 buildings and 58 rooms more. That fuller chart replaces the sampled one here rather than sitting beside it, so no building is drawn twice on this page.
Assembly George Square Studios58.4% Studio One5.2% Underground53.2pp
Summerhall47.6% Main Hall0% Sauna Theatre47.6pp
Pleasance Courtyard60.4% Bunker One15.6% Above44.8pp
Monkey Barrel Comedy70.9% Monkey Barrel 333.2% Monkey Barrel 237.7pp
ZOO Playground33.6% Playground 30.9% Playground 232.7pp
Underbelly, Cowgate41.4% Belly Button8.9% Jelly Belly32.5pp
Hoots @ The Apex29% Hoot 10.8% Hoot 528.2pp
Underbelly, Bristo Square28.5% Friesian0.9% Dairy Room27.6pp
Pleasance Dome38% Jack Dome11.8% King Dome26.2pp
theSpace @ Symposium Hall42.4% Amphitheatre18.8% Annexe23.6pp
theSpace @ Surgeons' Hall26.4% Theatre 15.4% Stephenson Theatre21pp
Gilded Balloon Teviot21.7% The Den0.8% Billiard Room20.9pp
Assembly Roxy21.8% Roxyboxy2% Snug Bar19.8pp
Paradise in Augustines26.5% Sanctuary7.9% Snug18.6pp
Hoots @ Hilton (Bread Street)17.6% Slice 11.2% Slice 316.4pp
Gilded Balloon Patter House20.4% Blether4.6% Dram15.8pp
Assembly George Square32.3% Gordon Aikman Theatre17.6% The Crate14.7pp
Just The Tonic at The Hive17.2% The Queen Chamber2.9% The Worker Room14.3pp
Just The Tonic at The Caves15% Just The Fancy Room1.5% Just Up The Stairs13.5pp
theSpaceTriplex14.6% Big1.8% Studio12.8pp
Greenside @ Riddles Court12% Clover Studio0.7% Thistle Theatre11.3pp
Underbelly, George Square29.7% Bluebell18.4% Buttercup11.3pp
Just The Tonic Nucleus20.7% Just The Atomic Room9.5% Just The Sub-Atomic Room11.2pp
theSpace @ Niddry St13.2% Lower Theatre2.3% Studio10.9pp
ZOO Southside10% Main House0% Studio10pp
Paradise in The Vault12.6% The Annexe2.9% The Vault9.7pp
Assembly Rooms13.8% Music Hall4.5% Drawing Room9.3pp
Assembly @ Dance Base16.7% DB17.5% DB39.2pp
theSpace on the Mile21% Space 111.9% Space 39.1pp
Hoots @ Potterrow11.2% The Big Yurt2.2% Wee Container 19pp
Greenside @ George Street10.2% Mint Studio1.4% Jade Studio8.8pp
Assembly George Square Gardens28.3% Palais du Variété 20.1% Piccolo Tent8.2pp
Just The Tonic at The Mash House4.2% Just The Snifter Room0% Just The Bottle Room4.2pp
Assembly @ St Andrew Square18.9% Bijou15.3% Front Room3.6pp
Hoots @ Nicolson Square3.2% Nic 3 (Nicolson Square Venues)0% Nic 6 (Nicolson Square Venues Courtyard)3.2pp
Monkey Barrel Comedy (Cabaret Voltaire)29.2% CabVol 126% CabVol 23.2pp
C ARTS | C venues | C aurora5.2% main house2.4% studio2.8pp
Scottish Comedy Festival @ The Beehive Inn7% Beehive 2 (The Comedy Attic)4.7% Beehive 1 (The Comedy Tent)2.3pp
C ARTS | C venues | C aquila2.3% studio0.7% temple1.6pp
Underbelly’s Circus Hub on the Meadows22.2% The Lafayette21.5% The Beauty0.7pp
The scroll draws only buildings with 4 or more measurable rooms, which is 19 buildings and 129 rooms. This is the same query with that one threshold dropped: 49 buildings and 187 rooms in total, of which 40 have a spread to report. The per-room floors are unchanged and are what make a bar mean anything — at least 60 dates and at least 3 different shows in the room. Operators that report sellouts but never confirm a miss are excluded entirely, so no bar here is a floor with no ceiling. Bars run to a 100% scale. Each bar is a share of that room's dates.
One room each, so there is no within-building spread to report and none is claimed. A building appears here rather than above because only one of its rooms cleared 60 dates and 3 shows — usually a site where one room runs a full programme and the others host a handful of short runs. Every rate is the floor rate used everywhere on these pages.
Method, in full
What this chapter measures, what it excludes, and where it is weakest.
Both cuts are one query with one set of floors. A room is drawn if it has at least 60 dates and at least 3 distinct shows in this snapshot; a building is drawn if it has at least one such room here, and at least 4 on the scroll. The 19 buildings the scroll draws appear here with identical rooms and identical rates, and a test fails the build if they ever stop matching — the deep cut is an extension of the scroll’s ' + 'chart, never a second opinion about it.
The 3-show floor is the one doing the most work, and it was added after the fact. Without it a single listing that played one room every day of the festival becomes that room’s entire record, and Underbelly Cowgate acquired an 84-point internal spread out of one show. A room bar is meant to describe a room, so a room whose record is one act does not get one.
Operators that sell every date through the Fringe’s central box office are excluded from this page altogether, not marked with a ≥ as they are in the operator league table. The reason is that the claim here is comparative — this room against that room inside one chain — and a floor with no ceiling cannot be ranked against a measurement without inventing the missing bound. Their rooms are not shown rather than shown wrongly.
Population is the driver set rather than the ticketed floor the rest of the analysis publishes. One timed-entry listing running dozens of slots a day moves a small room’s rate by twenty points, and those listings are excluded from the driver set. It is the one population difference between this page and the scroll’s headline figures, and it is why a room rate here will not reconcile against a venue rate elsewhere to the decimal.
The held-out test in the section above is the only thing on any of these pages built on a random split. The split is seeded and the seed is fixed, so re-running it does not reshuffle until the data itself moves; the whole split is repeated ten times and the gap never changes sign. Rooms are ranked inside their own operator, so a good chain cannot enter the test disguised as a good room, and the interval resamples shows rather than dates because dates inside one run are not independent draws.
The population, the definition of “sold out” and the two bounds every rate sits between are the same across every page here, and are set out once in how this was measured and what these numbers cannot tell you.